Discover high-growth SEO and Content Marketing techniques by James Norquay. These proven tactics have assisted with growing clients organic & referral traffic by over 1 million unique visitors a month in the Australian market on one domain.
What you will learn:
– SEO and Content Marketing tips for all budget levels to assist with growing traffic.
– Examples of past campaigns which have worked well in the Australian market.
– Effective content promotion tactics.
– Content outreach tactics.
– How to leverage internal business assets to assist your content marketing efforts.
00:00:05 – presentation by James Norquay
00:18:32 What shall we consider for link building: PR or DA? Is PR still counted and considered for SEO?
00:20:06 How should a digital marketer prioritize his working hours? (e.g. content creation – 20%, content promotion – 50%, email marketing – 10%)
00:23:00 Are there any good tactics for handling duplicate content across retail sites other than Canonical tags?
00:24:03 Press releases create duplicate content. Does that lead to penalization? If it does, how can we avoid that duplicate content?
00:25:11 We are rebuilding and rebranding our business website. Is there any tool, other than social, that can get us off with a bang when we launch the new site?
00:26:04 Are .edu links really adding value to any website?
00:26:52 I run an e-commerce site, what is the best way to manage product titles to avoid duplicate content?
00:28:30 Should I use multiple keywords for a single page of an e-commerce site?
00:29:11 What's your opinion on links? Do they still hold the same value? Or is Google prioritising user experience and other factors?
00:31:00 How to create the lead magnets for any website?
00:32:00 What do you think about outsourcing link acquisition? Are there white link building agencies that you recommend?
00:33:12 Talking about PR: How are journalist’s user behaviour and search intent different from those of a usual consumer? How can I use that in my marketing efforts?